Summary: Feel the Fear and Do It Anyway by Susan Jeffers

Summary: Feel the Fear and Do It Anyway by Susan Jeffers

Welcome, fearless entrepreneurs! In business, courage often separates the successful from the struggling. As entrepreneurs, you understand that the path to success is paved with challenges, uncertainties, and fear. But remember, fear is not your enemy—it's a powerful ally waiting to be harnessed.

In this blog post, we will explore the profound insights from Susan Jeffers' timeless book, "Feel the Fear and Do It Anyway," and show you how to apply them to your entrepreneurial journey. Let's dive in!

"The only way to eliminate the fear of doing something is to go out and do it." Susan Jeffers.
Audio Summary: Feel the Fear and Do It Anyway by Susan Jeffers

1. Embrace Fear as a Catalyst:

Jeffers reminds us that fear is a natural emotion, especially in the high-stakes world of entrepreneurship. Instead of trying to avoid it, embrace it as a catalyst for growth. Understand that fear often accompanies new opportunities and signifies that you're pushing your boundaries.

Tip: Next time you feel fear, acknowledge it, take a deep breath, and see it as a sign that you're on the right track.

2. The Five Truths about Fear:

Susan Jeffers introduces five powerful truths about fear. These truths can empower you as an entrepreneur:

  • Fear Never Goes Away: Even legendary entrepreneurs like Elon Musk, the founder of SpaceX and Tesla, face fear. Musk's audacious ventures into space exploration and electric cars have always been met with skepticism and fear, but he perseveres.
  • Action Reduces Fear: Richard Branson, the founder of Virgin Group, is known for his adventurous spirit. He faced fear head-on when launching Virgin Galactic, the world's first commercial spaceline, and his actions inspire confidence.
  • Boost Your Self-Esteem: Oprah Winfrey, a media mogul and entrepreneur, faced numerous obstacles in her career, but she persevered and built an empire. Her journey is a testament to the power of self-esteem.
  • Unleash Your Potential: Jeff Bezos, the founder of Amazon, started the company as an online bookstore. His fearless approach to innovation and expansion made Amazon an e-commerce giant, showcasing the untapped potential behind facing fear.
  • It's Less Frightening Than Regret: Steve Jobs, the co-founder of Apple Inc., often spoke about embracing fear and uncertainty. He believed that innovation required pushing through fear, and his legacy proves it's less frightening than living with regret.

Tip: Consider these truths when facing a daunting decision or challenge.

3. Affirmations for Success:

Jeffers encourages the use of positive affirmations to reframe your mindset. Create affirmations that boost your confidence, such as "I am a resilient and successful entrepreneur."

Tip: Repeat your affirmations daily to reinforce your entrepreneurial mindset.

4. Taking Responsibility:

As entrepreneurs, you have the power to shape your destiny. Take responsibility for your choices, actions, and reactions. Remember, the way you respond to challenges defines your entrepreneurial journey.

Tip: When facing setbacks, ask yourself, "What can I learn from this, and how can I improve?"

5. Expand Your Comfort Zone:

Success often lies just beyond your comfort zone. Gradually challenge yourself to expand it. Take calculated risks and embrace uncertainty. Every small step you take outside your comfort zone strengthens your entrepreneurial spirit.

Tip: Make a list of actions that push your boundaries and start tackling them individually.

6. Transforming Fear into Power:

You transform fear into a power source by confronting it and taking action. Fear can be the driving force behind your innovation and determination.

Tip: When fear creeps in, visualize the rewards and success that await you on the other side.

10 Min Class Feel the Fear and Do It Anyway by Susan Jeffers
Dive into a 10-min class on overcoming fear with “Feel the Fear...And Do It Anyway,” including 5 challenging quizzes and a practical work task.


Entrepreneurship is a journey filled with exhilarating highs and daunting lows. Susan Jeffers' wisdom in "Feel the Fear and Do It Anyway" offers a roadmap for entrepreneurial success. Embrace fear, take calculated risks, and remember that the only way to achieve greatness is by conquering your fears.

As knowledgeable entrepreneurs, you have the tools and mindset to transform fear into a powerful ally on your path to success. Now, go out there, embrace your fears, and confidently conquer the entrepreneurial world!

Your entrepreneurial journey begins with the first step, and that step starts with feeling the fear and doing it anyway.