Privacy Policy
Learn how Apollo Advisors° collects, uses and protects your information.
Contents
On this page
Last updated
12 August 2026
Introduction
Apollo Advisors (ABN 34 346 108 139) operates the Apollo Advisors° brand and the Apollo website and services covered by this policy. Apollo operates from Barangaroo, New South Wales, Australia. This policy explains how we handle personal information about clients, subscribers, event and course participants, account holders, and website visitors.
This policy is written for Apollo's Australian operations. It should be read with the collection notice or written agreement that applies to a particular service. If another notice or written agreement says how a particular service handles personal information, that document applies to that service to the extent of any inconsistency.
Information we collect
Apollo Advisors° collects information that is reasonably necessary to operate its website, deliver services, administer commercial relationships, improve the experience of clients and users, and meet legal and operational obligations.
Information you provide
You may provide information directly when you contact Apollo Advisors°, complete a form, register for a workshop or course, subscribe to updates, request a proposal, book a consultation, create an account, make a purchase, or otherwise communicate with the business.
Contact details
This may include your name, email address, phone number, job title, company name, and other details needed to respond to your enquiry or manage an ongoing relationship.
Business information
Apollo Advisors° may collect information about your organisation, growth goals, operational challenges, product stack, commercial requirements, and other contextual information relevant to consulting, advisory, education, or SaaS services.
Forms
When you submit a website, contact, event, feedback, or intake form, Apollo may collect the details you enter, including free-text responses, scheduling preferences, and service-related context.
Newsletter subscriptions
If you subscribe to the newsletter, Apollo collects the email address you provide and a record of the confirmation needed to activate the subscription. The website does not add an address to the live Resend newsletter audience until the recipient uses the one-time link sent to that address.
Workshop registrations
For workshops or live sessions, Apollo may collect attendee names, contact and business details, registration choices, attendance, and the event-related context you choose to provide.
Course registrations
For courses or educational products, Apollo Advisors° may collect enrolment details, account information, progress-related information, support queries, and billing information necessary to provide access and maintain course operations.
Founder account context
When you create an Apollo account, you may choose to provide founder profile, company context, current priorities, learning goals, areas of focus, and an Apollo Founder Lifecycle stage. Apollo uses this private account context to preserve your setup, administer Apollo Learn enrolment, and improve future relevance. Optional context can be left blank or changed later.
Communications
Apollo Advisors° may keep records of emails, messages, calls, support requests, feedback, and other communications for service continuity, relationship management, training, quality review, and dispute resolution.
Learning and cohort state
Apollo stores account-scoped enrolment, course waitlist preferences, explicit learning and reflection milestones, completed practices, private Learning Notes, saved items, collections, recent activity, Founder App exploration milestones, optional Grow capstone status, cohort membership, attendance, homework, and feedback when you use those features. Founder App exploration records that an application page was opened; it is not treated as proof of product use or business capability. Learning Notes, collection names, and private cohort resources are not included in public search or marketing analytics.
For visitors who are not signed in, a guide may store the furthest reading position in that browser's local storage. This device-local reading position is not curriculum completion, is not sent to Apollo as account progress, and can be removed through browser storage controls.
Information collected automatically
When you use the website or digital services, some information may be collected automatically through browser technologies, platform logs, and analytics tools.
Cookies
Cookies and similar technologies may be used to remember preferences, maintain session integrity, improve usability, measure audience behaviour, and support security and performance monitoring.
Analytics
Apollo uses Vercel Analytics for traffic, route usage, performance, and Web Vitals. Optional Google Analytics and PostHog are loaded only after analytics consent is granted. PostHog may provide page analytics, feature-flag exposure events, Web Vitals, masked session replay, heatmaps, dead-click diagnostics, and browser error signals after consent. Apollo does not send Learning Note text, current-challenge text, email addresses, names, company names, private collection names, or private cohort content to these analytics services.
Device information
This may include browser type, device type, operating system, language settings, referring pages, approximate location derived from IP address, and general interaction data.
Log files
Servers and infrastructure providers may maintain logs containing IP addresses, timestamps, requested URLs, status codes, and related diagnostic data to support security, troubleshooting, and service reliability.
How we use information
Apollo uses personal information for the purpose it was collected, for a related purpose you would reasonably expect, with your consent where needed, or where otherwise permitted or required by law.
Provide services
Information is used to deliver consulting, advisory, digital product, workshop, course, and SaaS services, including onboarding, account administration, billing, fulfilment, and support.
Respond to enquiries
Apollo Advisors° uses your details to respond to contact requests, proposals, demos, support questions, speaking opportunities, workshop enquiries, and other business communications.
Improve products
Information may be used to improve website performance, customer experience, service design, course materials, product features, reporting, and internal workflows.
Marketing communications
Apollo sends promotional email only with consent or where otherwise permitted by applicable law. It may use contact details to send updates about services, content, events, workshops, courses, or insights that may be relevant to you. You can opt out at any time.
Security
Information may be used to detect suspicious activity, protect accounts, enforce platform rules, prevent misuse, investigate incidents, and maintain the integrity of systems and data.
Legal obligations
Apollo Advisors° may use and retain information as necessary to comply with legal, tax, accounting, regulatory, audit, and dispute-resolution obligations.
Sharing information
Apollo Advisors° does not sell personal information. Information may be shared where reasonably necessary to run the business, deliver services, process transactions, comply with law, or support a corporate transaction.
Service providers
Apollo shares personal information with service providers only when reasonably needed to operate the website and services, process a transaction, send communications, make a booking, provide support, or meet a legal obligation. The provider receives only the information needed for that role.
Hosting
Vercel hosts the website and application, Neon provides PostgreSQL data storage, and Clerk provides account authentication. These providers process the information needed to deliver and secure their respective parts of Apollo.
Payment providers
Stripe provides Apollo's checkout and customer billing portal. Stripe processes payment-card details in its own payment environment. Apollo stores billing identifiers, payment and subscription status, purchase and entitlement records, and limited billing contact information needed to provide access and support; Apollo does not store full card numbers or card security codes.
Email providers
Clerk sends authentication and account-security messages. Resend sends Apollo transactional messages, newsletter confirmation messages, and—when separately enabled—marketing email. Transactional messages are not a marketing subscription.
Analytics providers
Vercel Analytics and, after consent, Google Analytics and PostHog may process website, route, device, performance, masked replay, heatmap, error, feature-flag, and general interaction information to help Apollo understand performance and public conversion journeys.
Booking provider
Calendly operates the Growth Diagnostic booking workflow. Information entered into Calendly is handled under Calendly's service terms and privacy practices. Apollo provides a direct contact fallback when booking is unavailable.
Legal requirements
Information may be disclosed where required or authorised by law, including to regulators, courts, law enforcement bodies, professional advisers, auditors, or insurers.
Business transfers
If Apollo Advisors° is involved in a merger, acquisition, restructure, asset sale, financing, or similar transaction, information may be disclosed to relevant parties under appropriate confidentiality protections.
International processing
Some providers may handle information outside Australia. Apollo's application database is configured in AWS US East (United States) through Neon. Vercel, Clerk, Stripe, Resend, Calendly, Google, PostHog, YouTube, and OpenAI use their own regional or global infrastructure; the application configuration does not provide a single fixed country for each provider.
Before disclosing personal information to an overseas recipient, Apollo will take steps that are reasonable in the circumstances to ensure the recipient handles it consistently with applicable Australian privacy requirements. Those steps may include assessing the service, limiting the information shared, and relying on contractual or other safeguards. Where APP 8 applies, Apollo may remain accountable for an overseas recipient's handling in the circumstances set out in the Privacy Act.
Business customer data
Apollo controls the personal information it collects about its own website visitors, contacts, account holders, subscribers, purchasers, and service relationships. This includes operating the website, accounts, billing, support, security, and Apollo's own marketing.
If a business customer asks Apollo to process personal information about that customer's people, customers, or prospects through a future Apollo service, the customer remains responsible for its collection notice, permissions, and instructions. Apollo will process that information only to provide, secure, and support the agreed service. The applicable written service agreement will set the data-processing terms for that service.
AI-assisted editorial tools
Apollo uses the OpenAI Chat Completions API for a limited editorial workflow called Founder Takeaways. The workflow sends the title, author, publication, and excerpt of an already published third-party signal article, together with Apollo's editorial instructions, to generate a short learning summary. It does not send Apollo account details, Learning Notes, feedback, form entries, course activity, or user prompts to OpenAI.
The workflow is automated: the generated summary can be saved to Apollo's public Signals catalogue without a separate human review step. It is editorial content, not professional advice, and it is not used to make decisions about an individual's rights, access, price, employment, credit, or eligibility.
OpenAI states that API inputs and outputs are not used to train its models by default unless the API customer opts in. Its default API policy also allows abuse-monitoring logs to be retained for up to 30 days, unless a different approved retention control applies. Apollo has not implemented an in-product prompt, upload, or AI conversation feature, and no user AI conversation is available for export or deletion through Apollo.
Do not submit sensitive, regulated, or confidential third-party information to an Apollo AI feature unless Apollo gives a service-specific notice that expressly permits it. Links from Apollo to a third-party AI product are separate services governed by that provider's terms and privacy notice.
Automated decisions
Apollo uses software rules to operate accounts, enrolment, paid access, security, and product features. The rules use account email and verification state, session and tenant membership, subscription, payment and entitlement status, and limited security or technical signals to authenticate users, manage course and paid-feature access, apply a payment grace period, prevent misuse, and route operational events.
These are operational access and service decisions. Apollo does not use AI or personal information in these rules to decide employment, credit, insurance, housing, healthcare, legal outcomes, or similar high-impact matters. If you think an automated account, billing, or access outcome is wrong, contact Apollo so it can be investigated. Apollo will review this disclosure before 10 December 2026, when the Australian Privacy Principles introduce additional privacy-policy transparency requirements for certain automated decisions that use personal information.
Data retention
Apollo keeps personal information only for as long as it is reasonably needed for the purpose described in this policy, including to provide the service, maintain security, meet legal, tax or accounting obligations, resolve a dispute, and enforce an agreement. We then delete or de-identify it where practicable.
Contact submissions
The current contact-submission retention job is set to delete live contact-submission records after 180 days and demo records after 30 days. A legal hold, an active dispute, or a record kept in another system under a separate obligation can require longer retention.
Other categories
Account, course, cohort, support, and service records are kept while the account or relationship is active and then for the period reasonably needed for support, security, records, and legal obligations. Payment, invoice, and tax-related records are kept for the period required by applicable financial and tax obligations. Marketing subscriptions are kept until you opt out or Apollo no longer needs the subscription; Apollo may keep a minimal suppression record so it can honour your opt-out. Analytics, security logs, backups, and provider-held records follow the relevant system's operational lifecycle and any legal hold or incident need.
Security
Apollo Advisors° uses reasonable technical, organisational, and administrative safeguards to protect personal information from misuse, interference, loss, unauthorised access, modification, and disclosure.
No method of transmission over the internet or electronic storage is completely secure. Apollo Advisors° cannot guarantee absolute security, but it takes security seriously and reviews controls as services evolve. If Apollo suspects a data breach, it will assess the incident and take the response and notification steps required by applicable law. Where the Notifiable Data Breaches scheme applies, this includes notifying affected individuals and the OAIC about an eligible data breach.
Cookies
You can usually manage cookies through your browser settings, including blocking or deleting existing cookies. Some parts of the website or services may not function properly if certain cookies are disabled.
Where required by law, Apollo Advisors° will seek consent for non-essential cookies or provide a mechanism for you to manage those preferences.
Your rights
Depending on the circumstances and applicable law, you may have rights relating to the personal information Apollo Advisors° holds about you.
Access
You may request access to personal information held by Apollo Advisors°, subject to lawful exceptions and verification of your identity.
Correction
If information held by Apollo Advisors° is inaccurate, out of date, incomplete, irrelevant, or misleading, you may request that it be corrected.
Deletion
You may request deletion of personal information where Apollo Advisors° no longer needs it, where consent has been withdrawn and no other lawful basis applies, or where deletion is otherwise required by applicable law.
Marketing opt-out
You can opt out of marketing communications by using the unsubscribe link in an email or by contacting Apollo directly. Apollo aims to action an unsubscribe request within five working days. Service-related, security, billing, or other transactional messages may still be sent where necessary.
Complaints
If you believe Apollo has mishandled your personal information, please make a written complaint to growth@apolloadvisor.com. Include your name and contact details, the relevant service or account, what happened, the date or period involved, and the outcome you are seeking. Apollo will acknowledge, investigate, and provide a written response within a reasonable time, generally 30 days. If more time is needed, Apollo will tell you why and when to expect a response.
If you are not satisfied with Apollo's response, or Apollo has not responded after a reasonable time, you may complain to the Office of the Australian Information Commissioner (OAIC).
Marketing communications
Apollo's commercial electronic messages identify Apollo as the sender, include contact details, and provide a clear unsubscribe option. Apollo keeps a record of the consent used for a newsletter confirmation flow and does not use an email confirmation message as a marketing subscription by itself.
If Apollo sends or has another provider send commercial electronic messages with an Australian link, it will follow the applicable Spam Act consent, sender-identification, and unsubscribe requirements. An unsubscribe option will not require a fee, an account login, or extra personal information.
Third-party services
Apollo Advisors° may use third-party tools, embedded content, booking systems, payment platforms, analytics services, or external resources that have their own privacy practices and terms.
YouTube API services
Apollo Cinema uses YouTube API Services and the YouTube embedded player to display public Apollo Advisors° channel content. YouTube and Google may receive technical information, including browser, device, cookie, playback, and request information, when embedded videos are loaded or played.
Use of Apollo Cinema is also subject to the YouTube Terms of Service and Google Privacy Policy. Apollo does not download or provide offline copies of YouTube audiovisual content.
Links to other websites
The website may contain links to third-party websites. Apollo Advisors° is not responsible for the privacy, security, or content practices of those external sites, and you should review their policies separately.
Children
Apollo Advisors° services are designed for business and professional audiences and are not directed to children. Apollo Advisors° does not knowingly collect personal information from children through its website or core services.
Changes to this policy
Apollo Advisors° may update this Privacy Policy from time to time to reflect changes to services, practices, legal requirements, or platform operations. The updated version will be published on this page with a revised last updated date.
Contact
For privacy questions, access or correction requests, complaints, or requests about how personal information is handled, please contact Apollo Advisors° at growth@apolloadvisor.com.
When making a request, include enough information for Apollo Advisors° to understand the relevant relationship, service, or enquiry so the request can be handled efficiently.